Google's Danny Sullivan cautions that you should think carefully if you're undertaking mass content generation ...

Google's Danny Sullivan explains how predictive summaries, grounding links and other factors shape AI Overviews search ...

Some sites don’t deserve to rank. That means that not all sites will rank as well as they did because, as Sullivan wrote, ...

Google's Danny Sullivan shared the kinds of things small independent sites can do to improve search performance ...

In a newly published profile, Google's Head of Search Elizabeth Reid also said the Google search bar will become less ...

Google made a really small change to its spam policies documentation to say, "In the context of Google Search, spam refers to ...

Google commits to December deadline to improve independent publishers' search visibility after mounting criticism from content creators.

Newport Beach, Calif.-based search engine expert Danny Sullivan is editor-in-chief of Search Engine Land, which covers search marketing and search engine news. Want to write for Entrepreneur too?