The Kellanova-owned brand received an estimated $26.1 million in media value around last month's college football bowl game ...

The Pop-Tarts Bowl produced one of the most bizarre storylines of the college football season, and it centered around Miami Hurricanes quarterback Cam Ward. Ward started the game strong, lighting up ...

More Pop Tarts and more football? Sign us up for the next edition of the Pop-Tarts Bowl, which was officially announced on ...

Last year's Pop-Tarts Bowl caught the world by storm when the winning team ate the toasted mascot. The 2024 game promises to be even bigger.

From an oversized mascot to a functional toaster trophy, the Pop-Tarts Bowl brings all sorts of distinctive flair to college football's bowl season.

Auburn Tigers running back Jarquez Hunter (27) avoids a tackle from Oklahoma Sooners linebacker Kobie McKinzie (11) as Auburn ...

Bowls have become glorified spring games, with teams fielding weaker rosters that look more like summer practice squads than fall depth charts. With the opening of the transfer window and players ...

Pop-Tarts Bowl MVP Rocco Becht had a tough choice to make. See what happened after Iowa State beat Miami football in a thriller.

In our first episode of 2025, we go back to the Pop-Tarts Bowl and Iowa State’s win over Miami. We recap the game, our time ...

Miami head coach Mario Cristobal didn’t mince words Monday when issuing a sharp defense of Cam Ward, with the star quarterback fielding criticism after he opted out of the final two quarters of ...

The Iowa State University Football team made a stop at the Riverside Casino Friday to celebrate their victory at the ...

Hunter was one of the best running backs in the SEC the past few years. He finished his 2024 season with 1,201 rushing yards ...