TikTok launched two new ad placement controls – Video Exclusion List and Profile Feed Exclusion List – giving brands more ...

The UK lawsuit claims Google abused its monopoly position to inflate advertising prices, affecting hundreds of thousands of ...

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

Learn how you can use Google-engaged audiences for remarketing to users who've already interacted with their brand across Google platforms.

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

The new ad guidance pushes advertisers to AI and broader targeting while promising better results but may primarily serve ...

Google will begin redirecting its country code top-level domain names (ccTLD) versions of its Google domain to Google.com.

Content that ranks in the top 10 of Google organic search is less likely to be cited today than it was before the March 2025 ...

The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.

Traditional metrics aren't enough in AI-driven search. Measure brand presence through mentions, citations, share of voice and more.

Want more impact from your paid media strategy? Forget polished perfection. Learn why creator-led content is outperforming ...